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Big Phil0 post since 25 Mar 2001
I thought I'd design some ITV1 idents based loosely on the World Cup break bumpers. A brief explanation, the ITV1 logo would be dominant, and each region would have a different set of backgrounds, about 7 or 8 each. They would all be based around scenes in the region, but would all be very colourful and dramatic. The two mocks have the same background, but show how the different regions could set out the text as they wished.

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Carlton ident

*
Granada ident

Notice how the Granada ident has no logo, this is how I would intend them all to be, but we know how much Carlton like their brand!

Many many thanks to Jay for putting these on his webspace!

Comments?
LogoWatch0 post since 13 Oct 2001
Yes, I like the style. It would work well. Maybe the animated version could see various clips of the regions, merged, then blurred into the background then the [itv1] logo and region name displayed.
Ian3 posts since 23 Nov 2004 new member
Brilliant idea. I think the most important part of mock design is the conception and realisation of an idea - not just how fancy your PC is. (Though yours LOOK brilliant as well).

On a simple level, I think this is a great idea - the regional continuity provided by a regional image (though there'd need to be quite a few and ones that people could recognise!) combined with the national ITV1 brand. Me like!
Gary136 posts since 24 Mar 2001
WOW!!! That's all I can say really! Don't know how you done them, but they're great!!! If this was Eurovision, you would get 12points!!! Well done Phil Very Happy
Ian3 posts since 23 Nov 2004 new member
Erm you get a two colour version of the logo, and set one colour to 100% transparency (or no selection) and the other to a certain degree of transparency? Well, you can do it in Flash, so I suppose you can do it in that fancy Macromedia image program thing that may have been used here.
James Martin0 post since 12 Sep 2001
I challenge you to do a Central one, but you've got to incorporate the cake too!

And can you do them for SMG and UTV who won't want an ITV logo on their idents...