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UTV Ireland

(June 2014)

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RO
rob Founding member
The old thread was archived.

Logo has been unveiled for the new service.

JO
Jon
So basically they've stuck green on it and added the word Ireland. I hope no one got paid to come up with that.
GM
GMc
Such a shame that they haven't used this opportunity for a complete rebrand. Don't get me wrong, the logo has served them well, but a refresh would be nice (especially for us TVF-ers).
JO
Jon
I wonder if they're going to use a cartoon leprechaun for the continuity.
BK
bkman1990
Here are their new mastheads from the website displaying the new logo from an area of Ireland.

River Shannon
http://utvireland.ie/images/mastheads/SHANNON_i.jpg

Limerick
http://utvireland.ie/images/mastheads/LIMERICK_i.jpg

Connemara
http://utvireland.ie/images/mastheads/CONNEMARA_i.jpg

Galway
http://utvireland.ie/images/mastheads/GALWAY_i.jpg

Cork
http://utvireland.ie/images/mastheads/CORK_i.jpg

Dublin
http://utvireland.ie/images/mastheads/DUBLIN_i.jpg

Cliffs of Moher (Mayo)
http://utvireland.ie/images/mastheads/CLIFFS_OF_MOHAR_i.jpg

Dungarvan (Waterford)
http://utvireland.ie/images/mastheads/DUNGARVAN_i.jpg

Fanad Head (Donegal)
http://utvireland.ie/images/mastheads/FANAD_HEAD_DONEGAL_i.jpg

It will be nice if they could use these ones in their new VT intros for the channel when it launches next year.
BR
Brekkie
Looks OK on the sign in the first pic but doesn't look great on the mastheads IMO.
JO
Jon
Looks OK on the sign in the first pic but doesn't look great on the mastheads IMO.

I thought the sign looked terrible but those masterheads looked alright but the branding doesn't compliment the programming.
DB
dbl
Ewwww...they need to take a note from STV.
Last edited by dbl on 19 June 2014 9:14pm
VM
VMPhil
Looks a little messy breaking up the UTV logo like that. They may as well have just put 'Ireland' next to or below the standard UTV logo and be done with it. It makes me wonder if UTV are planning a rebrand with the logo modified like that.
PE
peterrocket Founding member
I suspect in the near future we'll see UTV Radio, UTV Media, UTV Connect, U105 all adopting similar logos..
BR
Brekkie
I just assumed it would simply be branded UTV, though I guess both versions might be available in NI so there probably is a need to distinguish them.
NE
Noelfirl
Cliffs of Moher (Mayo)


Clare.

Logo is muck, but not really a surprise considering the stock it comes from.

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