CI
There's no limit on length of individual breaks, but there is a limit on hourly advertising minutage.
..... and they need to watch their advertising minutage too, I know they're concentrating their breaks at the half hour but a single 5.5 minute break, earlier, seemed excessive and could easily lead to breaking the latest Ofcom rules.
There's no limit on length of individual breaks, but there is a limit on hourly advertising minutage.