Interesting that for all the media talk of UEFA wanting an FTA partner, what has actually happened is that the UEFA club competitions lose the last bit of FTA coverage there was. Note no mention of Showcase in the announcement.
Interesting that for all the media talk of UEFA wanting an FTA partner, what has actually happened is that the UEFA club competitions lose the last bit of FTA coverage there was. Note no mention of Showcase in the announcement.
It sounds like they're going to be pushing social media far more than any potential FTA sublicensing deal. Expect live(ish) goal clips, and the on-the-night highlights programme, and the finals streamed free.
You won't find that out for commercial reasons. It's clearly sensitive information that all parties, Rights owners, Winners and indeed Losers would never want released to the media. Doing so would further explode the value of broadcasting rights globally.
Some suggestions in the media today that this deal might compromise any BT expansion of Premier League rights for 2019-22 when they are tendered next January. Sky likely to retain their UEFA bid monies to block this. It certainly means a re-rating of BT's capacity for additional rights when they arise.
Key rights due are
ATP 250/500/1000/Finals - Tennis
European Rugby (alleged that ER want a single partner this time around)
Scottish Football.
What OFCOM really need to tackle now is how Sky and BT are funding these deals. It is one thing BT using funds raised through broadband sales when BT Sport is free with it but now they'll be charging for it I really do think it is subscribers who should pick up the bill.
The split deal was wanted by no-one, not ERC (as was), not the unions, not the leagues, not the TV companies. It was the unsatisfactory compromise to resolve when two different organisations went and sold the TV rights to the same tournament to two different companies.
Over-run of live squash on BT Sport 1 has pushed WTA tennis to BT Sport Extra / red button, first time I have seen them use a banner to direct viewers since I became a subscriber back in January.