Catchup: all posts in the last 24 hours

130 posts, most recent first

123456
62305817,967 posts since 19 Aug 2005
STV Central Reporting Scotland
So, after the hypothesising that Forest had become the ident of choice into BBC News and current affairs programming, none of the nations and regions used it into the One today. Network and several regions still using Swimmers, with Mountain Rescue in other regions.

Does this back up the theory that this ident has been rushed to air quite quickly and therefore regionally branded ones don't actually exist?


Surly All the films have no "oneness or BBC One...." on the actually films and the logo is added live as done over the past 25 years?
Is the next post dreaded?
Andrew11,509 posts since 27 Mar 2001
Yorkshire Look North (Yorkshire)
So, after the hypothesising that Forest had become the ident of choice into BBC News and current affairs programming, none of the nations and regions used it into the One today. Network and several regions still using Swimmers, with Mountain Rescue in other regions.

Does this back up the theory that this ident has been rushed to air quite quickly and therefore regionally branded ones don't actually exist?
kernow577 posts since 18 Jan 2006
A brand name being well known and highly recognised doesn't necessarily mean it will be kept after a takeover, as history has shown with some well known brands, which had transitional logos (with the old name and new logo), prior to rebranding with the new name. A couple of well known examples which spring to mind are Midland Bank and Abbey National.

For this reason, I wouldn't be surprised if ITV were to drop the UTV brand sooner rather than later, especially given that it's now got a transitional logo.